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Oracle CRM Features

oracle crm features

Whether you’re a small or mid-size business, Oracle CRM can make managing your customer relationships a breeze. Its powerful features include opportunity tracking and forecasting optimization. You’ll also find integrated marketing campaign management features and ROI measurement tools. Listed below are some of the most important features that make this CRM a must-have for any business. To learn more, continue reading! We’ll discuss each one in turn, from basic features to advanced options.


Integrating Oracle CRM with other business applications like Dynamics 365 or Salesforce can boost collaboration between departments. By reducing information redundancy, these integrations help businesses optimize their opportunity-to-order-to-cash processes. With Connect Bridge, you can synchronize the two applications without any coding knowledge. Five9 can also enhance the native experience of Oracle CRM and Salesforce with its powerful call controls, chat and email capabilities. Five9 also matches inbound and outbound customer information, allowing agents to provide screen pops by opening the appropriate Oracle Service Cloud records.

Contextual intelligence

Oracle CRM has powerful CRM solutions with deep capabilities that drive different facets of business. Its cloud-based application enables all key divisions to share and analyze customer data, which helps improve productivity and drive sales. It offers industry-specific solutions, lower total cost of ownership, enterprise-grade security, and multiple leasing options. To get the most out of your CRM investment, consider implementing Oracle CRM On Demand. The following are some of its key benefits:

Adaptive business planning

A new generation of planning platform from Oracle is extending its capabilities beyond the realm of finance with Adaptive Insights Business Planning Cloud. The second announcement, Adaptive Insights for Sales, offers additional functionality beyond finance. The company’s CEO also discusses future domain solutions and additional modules. Here are some of the new features available in Oracle CRM Cloud EPM. The new solution provides a unified view of planning and analytics across all lines of business and departments.


Oracle CRM has a broad set of analytics capabilities to help businesses improve their customer experience. By leveraging data from various sources, Oracle CRM provides marketers with an accurate picture of how customers behave. The platform can be used to identify customer clusters, calculate investment strategies and track profitability. By incorporating CRM analytics into business processes, companies can achieve maximum business results. Here’s a look at some of the most common analytics capabilities:

Mobile solution

The Oracle CRM On Demand Connected Mobile Sales application displays a list screen with a map centering on the user’s current location. Nearby objects are marked with red pins, and you can select one or more fields to view. If you have access to more than one object in a given list, you can also add attachments to that record. To add a field to a list, you must first access the application’s advanced screen settings.